Hi. I’m Jarrod, Founder & Director of Heroic Coaching & Consulting.

Thanks for visiting :)

Meet Jarrod

I’ve always had a passion for creativity, stories, games and helping people. I founded Heroic in 2014 to provide life coaching with these values at heart.

I’m now a personal coach, business coach and trade mark consultant.

I once worked as a trade mark examiner. I saw people waste time and money, struggling over and over to understand trade marks. In addition to coaching, I aim to use my experience with trade marks to provide clear, affordable trade mark advice.

For two years before I started Heroic, I was on my own hero’s journey with challenges around health, work and stress. I didn’t realise it at first, but I had felt the call to adventure, to step into the unknown and seek the spark that would transform me.

I found it and used it to change my world.

I’ve been through other heroic journeys too.

I’m a nerd, a geek and a gamer, so my journeys involved overcoming bullying at school, finding real friends and true love, moving out on my own and suddenly having to become an adult in the real world while keeping a hold of my identity and the things I’m passionate about.

Nerds, geeks and gamers are some of the most brilliant, friendly, creative people I’ve ever met. We have our own unique challenges. I founded Heroic to help everyone, but particularly to help people like us.

No matter who you are, with a little support you can break through the challenges you face, be your own hero and make fantasy reality.

You’re the hero of your life story. And even heroes don’t need to go it alone.

I’m here to help.

Jarrod Farquhar-Nicol
Founder & Director
Heroic Coaching & Consulting

P.S. Want more? Check out our blog:

    Surviving & Thriving at Cons: PAX Aus Edition

    PAX Aus 2015 is only a few days away and I am super excited!! Sometimes conventions can be a bit overwhelming, though.

    Cons are busy, noisy places with lots of people and lots going on all day long and into the night.

    So here's a simple guide to making the most out of your next convention while keeping your physical and mental health in tact.


    Continue reading →

    How to New Year? Discounted coaching to help you stick to New Year's resolutions.

    Happy New Year, heroes! We're nearly halfway through January already. How's your New Year's resolution going?

    Struggling? Already given up? Heroic can help. And we've got a special discount just for the occasion!

    If you're struggling with keeping your New Year's resolutions, coaching can help.

    Resolutions are often a happy, feel-good soft commitment. They're a goal, but not a plan. Coaching helps you work out if those goals are realistic for you, adjust them to suit, and then set proactive plans in place so that you're much more likely to reach your goals.


    Okay, here's how you get the discount...

    Your first personal coaching session with Heroic is always free, and for all of January we're giving new clients 10% off your second session. Just contact us to book your first (free) session with us any time in January or February and quote the code "HOW2NEWYEAR". We'll happily apply the 10% discount when we send you the bill for your second session.

    Easy as that.

    Sound good?

    First session's free. Contact Heroic and make the most of 2015 :)

    Jarrod Farquhar-Nicol
    Founder & Director
    Heroic Coaching & Consulting

    Continue reading →

    Looking Back at a Heroic 2014

    It's been about 5 months since Heroic launched and what a year it's been already!

    Top 3 Articles of 2014

    1) Our most popular article (and most retweeted and favourited as well) was a celebration of geek culture and a shout out to a few particularly awesome geeks, in the post PAX is People: Smart, generous geeks who made PAX awesome. Thanks to everyone I met at PAX and who made it happen. It was fantastic and I can't wait for next year.

    2) Our next most popular article was Patience Pays: Benefits of waiting to buy. It seemed to hit a chord with people and is worth recalling as the Christmas sales begin

    3) It seemed people also appreciated my diversion into cynical humour with Blasting Off Again: How to constantly fail; a primer from Team Rocket. That article channeled the voice of Team Rocket and I highly encourage you to do the exact opposite of everything the article recommends.

    Celebrating the Wins

    Heroic was also a supported and prize-contributor for the inaugural Child's Play Trivia Australia. We donated to help Ninja Pizza Girl get funded, and our signage can be seen in the game, helping ninja pizza girls and players find a friendly coach when they need one.

    We post a lot of personal development articles here, but we also coach in real life.

    We've had several wins in that area, this year, with our coachees saying some great things about Heroic and - most importantly - getting the clarity and direction they need to take strides toward their goals and actively create a better life for themselves.

    We couldn't be happier! Congratulations, heroes!

    World of Heroes

    We had hundreds of people visit our site even in these early days. Thank you all! Our visitors were primarily from Australia, the United States and Russia. But we had some interest from Spain, Germany and Hong Kong and others, too.

    Thanks to everyone, around the world, for following Heroic.

    We have lots of cool stuff in store next year, so stay tuned. In 2015, Heroic will be even bigger and better!

    Have a Heroic New Year, everyone!

    Continue reading →